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A private equity company was developing a new renewable energy facility in Europe. To launch the project the company needed to attract customers and investors. I was hired to create the visual identity of the project and design a range of investor and customer presentations.
I created a contemporary aesthetic to the project using strong imagery and bold colours. The marketing documents presented high level strategic, operational and financial information in an easy to understand, and visually engaging manner. I used infographics and data visualisation to help bring life to complex technical information.
The documents have been used to showcase the project to a range of potential investors and customers. Subsequently the next stage of the development of the project has been agreed with local authorities.